Indian monthly magazine for children, famous chandamama stories in kannada pdf its illustrations. It was edited by Kodavatiganti Kutumba Rao, a very close friend of Chakrapani and a literary colossus in Telugu Literature, who edited it for 28 years, till his death in August 1980. In 2007, Chandamama was bought by Geodesic, a Mumbai-based software services provider company.
They planned to take the then 60 year old magazine into the digital era. However the magazine is currently defunct as Geodesic itself was found defaulting on outstanding loans and was ordered to be wound up by the Mumbai High Court. As of July 2016, the current status of the magazine is unknown – as the parent company Geodesic is under the liquidation process and the Chandamama brand and IP is expected to be sold off in due course. The official website of the magazine was allowed to expire and drop by the magazine owners and the current website is not associated with the Chandamama magazine. The main features of Indian Mythology was completely written by Kutumbarao, who also developed the magazine by encouraging young writers in Telugu and adapted them to suit the Telugu written style that he made so popular in Andhra and the Telugu speaking people for decades. Some of the stories and the folklore features were written by Dasari Subrahmanyam, who made serials like Patala Durgam, etc.
It was revamped in November 2008 and had gone contemporary in terms of language, presentation, artwork, and content. While it continued to carry old favourites like Vikram-Betal and mythological tales, there were several new additions including contemporary stories, adventure serials, sports, technology, news pages, etc. Considering the new trends in children’s literature and the emerging importance given to academic study and analysis of the same, Chandamama had striven to keep its editorial policies in line with the times. As the oldest brand in the field, Chandamama had taken up the responsibility of delivering entertaining, sensitive, and educational literature for its young readers.
The stories published have been drawn from numerous historical and modern texts in India, as well as from other countries. Mythology, epics, fables, parables and even useful hearsay were spun suitably to feed the impressionable minds so that they seek the right direction in life, even while entertaining them thoroughly. In each issue, the Vetala, in order to prevent him fulfill a vow, poses a typical catch-22 question to king Vikramāditya, involving a moral dilemma. The wise king answers correctly, and is thus defeated by the Vetala, forcing the king do it all over again and again. The first edition of Chandamama was released in July, 1947. Nagi Reddy, was the force behind magazine, and his vision, perception and understanding of the target readership brought name and fame to the magazine. July 1949 followed by Hindi in August 1949.
The Punjabi, Sindhi and Sinhala editions were published only for a short period. No English editions were published from October 1957 to June 1970. The magazine ceased publication in 1998, owing to labour disputes. However, the magazine relaunched a year later. It was available in 12 Indian languages and English.
For many decades, Chandamama’s illustrators defined the look of the magazine. Sivasankaran, alias Sankar, who joined Chandamama in the year 1951, and continues to draw even now in 2011, in an unbroken association of 6 decades! Initially, the covers were printed in four-colours, while the illustrations inside used line drawings. Each page of Chandamama had an illustration, although in the strict sense of the term, Chandamama is not a comic book, with the exception of the Chitra-katha column. The magazine has been in family hands since foundation, and the current publisher, B Viswanatha Reddy, continued the tradition after taking over the affairs of the magazine from his father. The last editor was Prashant Mulekar of Geodesic.